BLOOM! together with the creative team and using the tag line, Lufthansa – Nonstop you! –managed to successfully generate immediate engagement from the 150 invited leading travel agents, bookers and partners whilst offering an unforgettable evening of surprise and delight.
Some of the key elements that made the event such a success were; the venue, which for the one night, the Malta Royal Yacht Club terrace was transformed into an aviation showcase. The interior of The Galley was set up for presentations to stage the incredible Lufthansa brand and its destinations, bringing to life the moments, culture and experiences that lie awaiting at each of the destinations they fly into. Visual presentations, bar area for cocktails and drinks, flowing canapes by award winning chefs, DJ, music, photographers and branded Lufthansa merchandise together with magical backdrop of Valletta and Fort Manuel.
A big thank you to all at BLOOM! for another extremely successful event - it was BLOOMing great!
Mari Sammut, Lufthansa German Airlines, Malta International Airport